DARE TO
CHASE.
Performance apparel built for those who refuse to stand still.
BUILT FOR
THE CHASE.
1 SECOND
CAN MAKE THE
DIFFERENCE.
Protection shouldn’t mean compromising your identity. Our armoured apparel combines everyday comfort with impact protection where it matters.
DARE
TO CHASE.
The next corner. The next trail. The next version of yourself.
Explore 1SecondUP
BECOME A
1SECONDUP RIDER.
1SecondUP is just getting started. We’re looking for riders, athletes and creators who share the same drive to move, progress and chase what’s next.
BUILT FROM
A NEED TO
MOVE.
1SecondUP started with a simple idea: create the gear we couldn’t find.
Protection for the ride. Comfort for everyday life. A brand shaped by motorcycles, action sports and the constant pursuit of what’s next.
Because sometimes one second is all it takes to change direction.
Discover our journey →
JOIN THE
COMMUNITY.
New drops. New rides. Stories from the community. No noise.
Newsletter integration coming soon.